Sonu Lake

PR Manager

Sonu Lake is a communications and marketing professional with more than a decade of experience leading multifaceted projects, captivating campaigns and strategic corporate communications for destination marketing organizations, corporate and government organizations, and tourism businesses.As the founder and director of Crafted INK Consulting Inc., Sonu provides corporate communications, media and public relations support for several organizations, including Destination Canada, the country’s tourism marketing agency; Destination British Columbia, the province’s tourism marketing organization; Vancouver Economic Commission, the city’s economic development agency; Martini Film Studios, a major film studio located in Langley, BC; and several public relations firms whose clients span hotels and resorts, festivals and events, restaurants and vineyards, cannabis companies and more. For BestCities Global Alliance, she provides strategic public relations and content creation.